How can we measure the level of a convenience store success? Despite numerous metrics and rates, foot traffic is yet the only crucial measurement whenever it comes to convenience store industry.
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In the US, the brands of major oil companies are being gradually squeezed out of the retail fuel market. One of the main reasons — the process of the drivers’ «refueling» with the food has become almost more important than actual fueling cars with gas.
Previously, all the attention on the highway was focused on the search for the Shell, Exxon or Texaco signs, whereas now the drivers are looking for Buc-ee or Wawa ones in the roadside landscape. Millenials rate filling stations for their food quality in no lesser degree than thry do in terms of the price and quality of gasoline.
Could you ever imagine a gas station with actually no gas? What once used to sound like nonsense is becoming reality today. Shell oil company is about to launch its chain of advanced non-petrol stations to make company’s another great contribution on the way to clearer motoring. What would it mean for the entire industry? How will new sites change the way people fuel their cars?
Fast-food industry and c-stores are shaping the lifestyle of on-the-go consumers. They have always been looking for portable and more convenient snacks. So, it seems like there is nothing new in the foodservice at first sight. However, catering starts playing a huge role when it comes to customers’ loyalty and satisfaction. Why do fast-food and c-store chains really need catering? How can it be helpful?
Originated in the United States at the beginning of the 90s, the fast-casual concept has grown into a new dining trend. Spotted by some biggest names in the fast-food industry like KFC and McDonald’s, the legendary concept has launched the new revival for the entire niche covering huge areas from the world’s biggest metropolises to entire countries. What’s the fuss all about?
Any professional community should have a strict hierarchy based on some fundamental criteria. The hierarchy is supposed to feature both proven leaders and outsiders as well as highlight bold rookies and former jet sets in a particular industry. Everyone takes an appropriate position that fits the level of trust and reputation.
Consumers around the globe are familiar with the Neste Finland brand. The company has been in the list of the most popular gas station chains for almost 25 years. Hailing from Finland, the gas station chain is a part of the Neste Oyj Oil and Gas giant that deals with the full-cycle oil refining. Today, the company has taken the leading position in the niche of renewable fuel production. The new segment is facing a boost today. For this reason, we decided to have a closer look at solutions provided by Neste Finland considering their relevance for many countries across the globe.
Today, we can hardly imagine a modern office without coffee. It is not just a casual beverage for employees. The drink may influence the level of productivity as well as create a harmonious atmosphere for communication and creativity. On the other hand, coffee may turn a typical office into a beneficiary niche from business perspectives. Is it possible to turn a coffee room into an efficient business model? It certainly is. We will tell you how.
The world’s coffee giant seems to have serious intention to conquer the Chinese coffee market by means of mobile technologies. The company is launching its new “Sayitwith Starbucks” service in collaboration with the largest social network in China featuring over 846 million users.
Coffee is doubtlessly one of the most important products available in the market. On the one hand, it can boast great tonic features. On the other hand, it brings different people from different parts of the world together forming a huge global community of dedicated business professionals. The role of coffee should never be underestimated, as its importance for the global economy is the same as finances, oil or other market-defining products.
Moreover, coffee highlights some extra features such as flexibility and some other resources letting the product change in accordance with the market development and met its expectations in the long run.